

THE STORY BEHIND THE BRAND “NECESSITY IS THE MOTHER OF INVENTION” That familiar proverb could not describe the birth of Be Me Butters more perfectly. Several years ago, I left my life and small business in Washington, D.C. and returned to my hometown of New Castle, Indiana, to care for my aging mother, who was living with Alzheimer’s. I never planned to return home. But God had a different plan. Mom developed extremely dry skin and began scratching and digging at it. I tried everything I could find—from inexpensive lotions to expensive products—but nothing seemed to help. One night, I went to bed asking: “How am I going to help Mom?” That night, I had a dream: Shea Butter. Coconut Oil. Almond Oil. I began experimenting. The first attempts were not right. But I kept working with the ingredients until I created the rich, nourishing butter we know today. Mom loved it. And most importantly, she stopped digging at her skin. I thought the problem was solved. Then Mom said: “Can you make it smell good?” So, I purchased essential oils from a local health store, added them to the butter, and applied the mixture to both of us. Within hours, we were covered in a rash. That experience changed the direction of my life. Instead of giving up, I became a student. I began studying essential oils, carrier oils, aromatherapy, and natural formulation. I learned that not all essential oils are created equal—and that purity, sourcing, quality, dilution, and proper topical use matter. I became intentional about the ingredients and oils I selected, researching their properties and choosing high-quality sources appropriate for my formulations. What began with my mother’s needs became a passion for creating natural wellness solutions for our family—and eventually for hundreds of customers. Today, Be Me Butters continues to be guided by one simple philosophy: When there is a need, we create with purpose. I did not set out to build a wellness company. I set out to help my Mom. And that is how Be Me Butters was born.